L'Âge d'or de la pub (2023-06-02)

Documentary | History |

Overview

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

Directed By: Matthieu Jaubert

Star Cast: Thierry Ardisson , William Leymergie , Alex Métayer , Jacques Duby ,

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Status: Released
Runtime: 0m
Popularity: 0.5577
Language: fr

Budget: $0
Revenue: $0

Vote Average: 6.5
Vote Count: 6

Keywords

france 1970s interview nostalgia archive footage social documentary advertising jingle 1980s 1990s communication advertisement 2000s footage documentary advertising slogan